June 19, 2024

Short Cuts

SMNYC 2024: Fremantle's Laura Florence Talks FAST Gamification and Beat the BUZZR

Streaming Media's Tim Siglin interviews Fremantle's Laura Florence at Streaming Media NYC. She discusses how Fremantle seeks to engage audiences with older content by incorporating interactive elements, such as trivia and fun facts, into the viewing experience, allowing users to interact with the content through a mobile app. She also discusses the use of restorative AI to improve the quality of older content shot on tape for modern viewing platforms.

Blog

The Quest for Greater Efficiency in Video Processing

Viewer demand for high-quality 4K video content has skyrocketed, and there is an expectation that 8K video will also surge in the coming years. However, with increased resolution comes much larger file sizes, which is challenging for media providers because of the increased storage and processing power needed. Naturally, media companies are seeking ways to process video more efficiently. Frank Schönberger of MainConcept explores how content providers and video services leverage technological developments in video compression and AI to improve efficiency at every stage of the broadcast workflow, from the point of capture to delivery to the end user.

The Era of AVOD: Which Metrics Matter Most?

In the era of AVOD, Jeffrey Johnson, Senior Director, Supply and Demand at Verve Group, breaks down which types of metrics matter most, categorizing them by engagement, visibility, and performance.

Industry News

Clearhaven Partners Acquires Zixi

Zixi executive management team invests alongside Clearhaven to capitalize on global market momentum for IP-based live video and to fuel innovation and expansion