July 15, 2024

Blog

Real-time Interactivity: the Missing Monetization Piece for Emerging Streaming Businesses

The streaming business is more competitive than ever. Amid a proliferation of content and viewing devices, battling for consumer attention is tough. Keeping it is even harder. In a market where profitability and engagement are key, real-time interactivity has emerged as a streaming powerplay that can turn passive viewers into active participants and revenue game-changers. But here's the issue: the cost barriers associated with delivering high-quality video are preventing many emerging streaming companies from experimenting with interactivity. Hunter Hillman of Livepeer Studio discusses ways providers can sidestep these barriers to unlock real-time interactivity.

AI: The Secret Weapon for FAST Channels Competing in a Crowded Market

The landscape of Free, Ad-Supported Streaming Television (FAST) channels has significantly shifted in the last 12 months. Once dominated by niche content providers, the market has witnessed a surge in activity from major studios and broadcasters. This influx of premium programming has brought a new level of competition, forcing FAST channels to adapt and optimize their offerings to stay afloat.

Industry News

Gcore to Showcase CDN and AI Innovations for Broadcasting at Scale at IBC 2024

AI advancements in speech recognition and content moderation highlighted on stand 5.H14

Red5 Appoints Brett Fasullo as VP of Global Sales

Red5 Welcomes Brett Fasullo as New VP of Global Sales We’re thrilled to announce a significant addition to our leadership team at Red5. Brett Fasullo has joined us as the new VP of Global Sales, bringing over two decades of experience in the technology

Watkins’ Wonder Goal Boosts Advertising Impact

England’s last minute semi final win at Euro 2024 drove an almost 200% uplift in ad views compared to Spain v France semi final.