July 22, 2024

Online Video News

Snap’s Walled Garden Opens to VideoAmp for Industry-First Strategic Collaboration

Social technology platform Snap has opened its walled garden for an industry-first strategic collaboration with the leading media measurement company VideoAmp. Snap will be able to "independently run supplemental measurement and planning alongside its core advertising" by utilizing VideoAmp's large data and tech engine, VALID. As AR becomes more popular, VideoAmp's current video planning features will also be a useful tool for marketers wishing to investigate and test out new AR formats.

Short Cuts

Client-Side vs. Server-Side Ad Insertion: Which is Winning in 2024 and Why

Client-side or server-side? Ask 5 streaming adtech experts and you'll get 6 opinions. Streaming Media's Nadine Krefetz asks execs from Roku, Paramount, JWP, Akamai, and Infinitive which they prefer and why in this clip from Streaming Media NYC. Tune in and watch the feathers fly.

Industry News

Mental Health Television Network (MHTN) Partners with FAST Channels TV to Launch Ad-Supported Streaming Channel

Mental Health Television Network (MHTN), a leading provider of mental health content, is excited to announce its collaboration with FAST Channels TV to introduce a new free ad-supported streaming television (FAST) channel dedicated to mental well-being, p

ThinkAnalytics and TMT Insights Partner to Enable End-to-End Supply Chain Transparency for Media and Entertainment Companies

Partnership to provide cutting-edge solutions to media and entertainment (M&E) companies of all sizes by delivering end-to-end supply chain transparency, enhancing content discovery, and optimizing content delivery to audiences.

Interra Systems to Present Company's Cutting-Edge Media QC, Monitoring, and Analysis Solutions at IBC2024

Interra Systems, the leading provider of end-to-end quality assurance solutions to the digital media industry, will showcase its latest innovations in content-aware QC, monitoring, captioning, and analysis at IBC2024, Sept. 13-16 in Amsterdam.

Broadpeak Brings Dynamic Ad Insertion Innovations and New Video Streaming Solutions to IBC2024

Broadpeak®, a global expert in video delivery with more than 150 customers serving more than 200 million end users worldwide, will highlight how it is elevating video streaming experiences and improving monetization for video service providers at IBC2024.

Eluvio Wins 2024 SEICon Grand Prize for Sports and Entertainment Innovation

Eluvio Wins 2024 SEICon Grand Prize for Sports and Entertainment Innovation