AI and Streaming Media
29 Jul 2024
This article explores the current state of AI in the streaming encoding, delivery, playback, and monetization ecosystems. By understanding the developments and considering key questions when evaluating AI-powered solutions, streaming professionals can make informed decisions about incorporating AI into their video processing pipelines and prepare for the future of AI-driven video technologies.
Decoding the Landscape: Recent Developments in Video Codec Licensing
15 May 2024
Navigating the ever-changing world of video codec licensing can be complex. This article breaks down major IP-related events from the past 18 months, including the new European SEP licensing rules, Avanci's new video patent pool, and the Sisvel-RPX deal. Explore who's making deals, what technologies are involved, and the implications for royalty-free models
The State of Education Video 2024
15 Mar 2024
Is the state of education video in 2024 the quiet before or after the storm? With a pandemic in the rearview mirror, we approach a crossroads where it will be determined whether enterprise-scale video hosting and management services will remain profitable at the prices that schools are willing to carry in the new normal. It's unlikely that we'll cross a point of no return this year, but I recommend keeping an eye out for signs that will either allay or amplify concerns about the long-term future of schools having a degree of ownership and control of the video services they rely on.
How to Deploy GPAC for FFmpeg Packaging and ABR Distribution
18 Mar 2024
As much as we love FFmpeg for transcoding operations, it can get frustrating when packaging your content for ABR delivery. By packaging, I mean formatting and segmenting your media files, creating manifest files for HLS and DASH, formatting for CMAF, and managing multiple audio and subtitle streams. Fortunately, there are easier-to-use solutions that are equally open source and equally free. In this article, I'll focus on GPAC, which is a great packaging alternative.
The State of Video Codecs 2024
04 Apr 2024
It's been 3-plus years since the MPEG codec explosion that brought us VVC, LCEVC, and EVC. Rather than breathlessly trumpet every single-digit quality improvement or design win, I'll quickly get you up-to-speed on quality, playability, and usage of the most commonly utilized video codecs and then explore new codec-related advancements in business and technology.
Streamticker: The Biggest Streaming Mergers & Acquisitions of 2023
04 Apr 2024
When it comes to mergers and acquisitions in the streaming industry and M&E marketplace in 2023 and an accounting of the year's most consequential deals, it makes the most sense to open at the close: Disney's early-November announcement that it would fully subsume Hulu into its empire with a buyout that completed an acquisition initiated in pre-pandemic 2019.
Glass-to-Glass Report: Comparing Low-Latency Streaming Providers
17 Nov 2023
In this article, I examine low-latency services provided by streaming CDNs, removing actual vendor names and making conclusions based on delivery method. I'll start with a discussion of the basics of latency before moving on to the testing results and analysis.
Review: NETINT Quadra T1U Video Processing Unit
05 Dec 2023
This review will highlight the NETINT Quadra T1U and explore its capabilities as a video processing unit (VPU) for high-volume encoding and transcoding of single files, encoding ladders, and live streams.
Review: ViCueSoft CodecWar
04 Oct 2023
CodecWar is an analysis service created by ViCueSoft, the developer of codec analysis tools VQ Analyzer, VQ DVK, and VQ Probe. As currently configured, the site's ideal users are researchers who are looking for a convenient way to compare codecs using relevant datasets and codec developers who are looking for a structured way to benchmark their codecs against others. In contrast, it's not a particularly convenient way for streaming producers to run experiments to optimise their encoding parameters, although it could grow into this.
The State of VVC Adoption and Implementation
01 Aug 2023
If you're a video publisher who doesn't rank high in the VVC patent list, it's likely that you won't consider VVC until 2026 or later. If you're looking to augment your H.264 encodes with a more efficient codec before then, your most likely choices are HEVC and AV1, with LCEVC also an option. However, if you're a product or service provider in the streaming media ecosystem, it's long past the time to start considering where and when VVC is going to fit in for you and your target customers.
Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming
11 Jul 2023
Big Tech giants like Meta, Amazon, and Google have committed to achieving carbon neutrality by 2030. But how feasible is this goal, and where is the money spent towards it really going? Frank Maguire of Sharethrough discusses how Big Tech's digital ad deliveries contribute heavily to CO2 emissions and what these companies can do to lessen that impact and achieve their green commitments.
How to Produce VVC With FFmpeg
21 Mar 2023
Anytime you start working with a new codec, there are some fundamental tests that you should run to achieve optimal performance/quality optimization. In this article, I'll take you through those tests while encoding VVC using a version of FFmpeg that includes the Fraunhofer VVC codec.
The State of Video Codecs 2023
12 Apr 2023
Welcome to your codec update for 2023. I'm here to help you decide whether it's time to go all in on AV1, VVC, LCEVC, or EVC or whether it's better to stick with H.264, VP9, and HEVC. Along the way, I'll include 2022-2023 updates to identify significant changes that have occurred since last year.
'Performance Everywhere' Optimization of Your Streaming Solution for Ultimate QoE
08 Mar 2023
Alexander Skamarokha, Head of Performance Optimization Team at Oxagile, discusses ways to optimize your streaming solutions and get an ultimate QoE for your users.
Google Chrome Plays HEVC: What Does it Mean?
24 Oct 2022
In late September, Google quietly let slip the news that it now offers playback support for HEVC in Chrome when it's already available in the underlying platform. This is bigger news than Google is letting on, but its immediate impact remains to be seen. We surveyed a number of experts and analysts to gauge its meaning for increased HEVC usage and more, and how it affects DRM and HDR.
Netflix's Andrey Norkin Talks Future of AV1
27 Sep 2022
Streaming Learning Center's Jan Ozer interviews Netflix Senior Research Scientist - Video Algorithms and Alliance for Open Media co-chair Andrey Norkin about several topics around the future of AV1, including the necessity of HDR for premium content producers, Libaom's focus on SVT-AV1, and more.
AOMedia Delivers on SVT-AV1's Promise
08 Sep 2022
With the recent launch of version 1.0, SVT-AV1 appears to have caught up with libaom in quality, with very definite performance advantages. Its two-pass rate control is tested and proven. If you're creating an AV1 encoding workflow today that emphasises encoding speed and quality, SVT-AV1 should definitely be on your short list.
Integrating NDI Sources From Conferencing Platforms
19 May 2022
Live-event video production during COVID has rapidly accelerated the use of NDI output from popular conferencing tools such as Zoom and Microsoft Teams, particularly for one-to-many broadcasts in which remote contributors are the norm. This article will explain how to enable NDI in Zoom and Microsoft Teams for higher-quality input sources into your live-streaming workflow.
Testing EVC, VVC, and LCEVC: How Do the Latest MPEG Codecs Stack Up?
29 Dec 2021
Jan Ozer put EVC, VVC, and LCEVC through the paces, checking each for not only encoding quality, encoding complexity, and playback efficiency but also power consumption. Each one has its pros and cons; read on to find out how they all performed.
The State of Video Codecs 2022
25 Mar 2022
With H.264 usage finally beginning to decline and several newer codecs ascendant, this 2022 codec update reports on the most significant announcements from the last year relating to H.264, VP9, HEVC, AV1, VVC, LCEVC, and EVC.